Upon first seeing the name Go M.A.D. Fitness, people might mistakenly assume that this brand-new, locally owned and operated fitness club, located at 5215 Monroe Street in Toledo, is about high-intensity workouts and over-the-top physical challenges. However, if you ask Go M.A.D. Fitness founder and owner Jason Reinhardt to explain the name, he’ll tell you “M.A.D.” is not an adjective describing a particular fitness approach or mindset. Rather, it’s an acronym that challenges members to “Make A Difference” and improve the quality of their lives.
“Nothing makes a difference like health and fitness, and that’s our daily focus here,” Reinhardt states. “In fact, it’s our goal to make health and fitness one of the top three priorities in everyone’s life.”
Reinhardt has been in the fitness industry for 20 years and has worked for different chains all across the country. Desiring to spend more time with his wife and two sons, he chose to redirect his energy and passion into his own business venture. The result was Go M.A.D. Fitness. “Our first facility was founded five years ago in Monroe, Michigan,” he recalls. “Then we opened a second location in Monroe, another in Milan, Michigan, and finally, last May, the club in Toledo. Our goal is to open a new club each year.”
Reinhardt is also strongly committed to making a difference in the wider community, serving as a board member for the United Way and as an ambassador for the Chamber of Commerce. In addition, he serves on the board of the International Health, Racquet & Sportsclub Association (IHRSA), whose primary goal is to promote healthy activity around the world.
What really sets Go M.A.D. Fitness apart are the facility’s services and amenities, all of which were developed with members’ needs foremost in mind. “We’re open 24/7 so our members can come here to work out whenever it’s convenient for their schedule, and we offer something for every age and every fitness level. We also provide a Kids Club daycare for children ranging in age from infant to 11 so parents with young kids don’t have to compromise on fitness,” Reinhardt says.
Other club amenities include over 24,000 square feet of fitness space; a wide variety of cardio equipment, machine weights, and free weights; over 50 group fitness classes (free with membership), such as indoor cycling, yoga, and Zumba; a dedicated turf area for functional and sport-specific training; full-service locker rooms with private showers, lockers, and saunas; a full-service smoothie bar with free wi-fi; 12 55-inch TVs; surround sound; and a state-of-the-art security system.
What’s more, every member receives one free hour of customized personal training from one of the club’s nationally certified fitness trainers. “Taking advantage of this free personal training session is a great way to jumpstart your fitness program and make sure your new workout regimen is both safe and effective,” states Reinhardt.
Area seniors will appreciate the fact that Go M.A.D. Fitness offers SilverSneakers®, a fitness program for people age 65 and over. Many insurance providers cover the cost of SilverSneakers memberships, so seniors who qualify to participate can have fun getting fit for free.
Though other fitness clubs have occupied the same building, Reinhardt emphasizes that Go M.A.D. Fitness is not a franchise. Everything inside this locally owned, locally operated club—including every piece of equipment—is brand new and meticulously maintained. He urges Toledo-area residents to stop by and tour the facility to discover for themselves how improved health and fitness can make a difference in their lives. ❦